"I loved the final product! It’s great and received A very positive response on our Facebook page."
      - Cheerios

General Mills believes that Cheerios should be enjoyed by everyone. The animation rapidly hit 700,000 views in a couple of weeks: a testament that the public was interested.

Script: Why are we making Cheerios gluten-free?
Well, we want to make Cheerios available to everyone.
Oats are naturally gluten-free, but they sometimes come into contact with wheat, rye and barley grains.
So we sorted them out.
So they’re still the same great Cheerios.
And they're gluten-free, for all.
Coming to stores Fall 2015.

Running time: 1:00

Tags: Food and Beverage